In my chapter, one question opened every door that looked closed: How can we? The Playbook is the tool that turns that question into a path forward for your revenue.
One page. Three tools you can use on the next goal that feels out of reach.
Swap "Can we?" for "How can we?" and a path appears where a wall used to be. The exact reframe I use to get unstuck.
Five prompts that expose where revenue is leaking in the gap between your two teams — and the first fix to make.
Three questions that find money already sitting inside your business before you spend a dollar on new leads.
I'm Bola Aremu, founder of Powerhouse Consulting. For more than two decades I've helped large organizations turn stalled goals into revenue.
I launched an airport's first nonstop service to Europe, generating more than $100M in travel impact in year one. I've led teams that exceeded $300M revenue goals at United and BlackRock, and run multimillion-dollar product portfolios at Boeing. I hold a Master's in Integrated Marketing from Northwestern.
The "How Can We?" approach is how I did all of it. This Playbook hands you the starting point.
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